Your Brand is in Sweatpants 364 Days a Year
How WPP’s $400M AI Investment is the Starter Pistol for Boutique Agencies Most brands treat the Super Bowl like high school prom. Six months of planning, $8M for 30 seconds, a celebrity cameo to prove…
The Big Agency Collapse Is Well Underway…Enter the Creative Operators
And the operators who know what they’re doing are already ahead. I try to be pragmatic with a hint of optimism, but something large and significant is happening with ad agency holding companies. There was…
OpenAI vs. DeepSeek: The Battle for AI’s Ethical Future (And Your Wallet)
The AI landscape is experiencing a profound shift as open-source models like DeepSeek crash the exclusive AI party that companies like OpenAI have been hosting. It’s like watching the cool kids’ table suddenly invaded by…